Selling a property in Altea isn’t what it used to be. In 2025, the Costa Blanca real estate market is more competitive, more informed, and more digital than ever — and Altea is right at the centre of this transformation.
If you’re thinking about selling your property in Altea or the surrounding areas, this guide will walk you through everything you need to know. From market trends to buyer expectations and the importance of the right marketing strategy — we’re sharing insights based on 30+ years of experience in the area, backed by real data and the unique way we work.
Altea remains one of the most desirable towns on the Costa Blanca for a number of reasons:
Its mix of traditional Spanish charm and luxury modern living
The appeal of both Altea Pueblo and Altea Hills
A growing international community, particularly among Dutch, Belgian, German, and French buyers
In 2025, demand hasn’t slowed down — but it has become more selective. Buyers are more informed and comparison-driven than ever. This means presentation and strategy are key.
Modern buyers — especially those coming from Northern Europe — are looking for:
Clear documentation (deeds, licences, energy certificates)
Transparent information: no sales talk, just facts
Energy-efficient homes or potential to modernize
Reliable agents with local presence and good reviews
Authentic property storytelling: what makes this home worth the price?
It’s no longer about just uploading your property to a portal — buyers want context, video, and confidence.
Buyers will often look for a property through a portal like Idealista, but eventually decide on working with a specific estate agent in Altea they can trust to get everything sorted. This is where we stand out as one of the highest ranking dutch estate agents in the Altea.
Some simple improvements can make a big difference:
Minor repairs and fresh paint
Declutter and neutral presentation
Professional photos and video (preferably vertical and horizontal)
A clear info pack with key property details
At Altea Moraira Villas, our in-house marketing team helps homeowners with all of this — making sure every listing is strategically presented from day one.
It's not too hard to see the difference between an average real estate agent, and a professional one with experience. The top performing agencies are always staying up-to-date with everything. Take a look at the properties we offer for sale in Altea, and you'll quickly realize only by looking at our portfolio, what we mean. Would you want your property to be listed among other top properties from the area, and on a website with more than 100.000 users per year?
One of the biggest mistakes sellers make is overpricing in the hope of negotiation. In today’s market, buyers skip overpriced properties entirely.
We always recommend:
Honest, data-backed valuation
Comparative analysis of nearby sales
Positioning the price for visibility
Our team combines on-the-ground knowledge with years of experience — and can provide both a realistic estimate and a tailored pricing strategy.
Understanding Altea isn’t just about knowing the streets. It’s about:
Knowing the difference between demand in Altea Hills vs Altea Pueblo
Understanding buyer types and nationalities
Having personal connections to contractors, notaries, and town hall
We live and work here. And that gives us an edge when it comes to providing calm, informed advice that helps you make the best decision.
As a Dutch-owned business with decades of experience, our network of international buyers is strong — especially among Dutch-speaking clients.
And because we’re part of Moraira Invest Group, your property is promoted through multiple channels, including:
Our websites and social media platforms
Collaborating agents in the Netherlands and Belgium
Strategic content marketing campaigns in relevant digital media
We don’t just wait for a buyer to appear. We go find them.
Sellers often think we already have a buyer ready in our data-base as soon as their property hits the market, but there's more to it. Yes, we have an existing list with buyers waiting for the perfect property to hit the market, but not all properties meet those requirements. We start a complete campaign to sell a property, from presenting it correctly to spreading it as far as possible - and based on the results of this, we either sell it, or we take note of the existing data to make changes to the strategy.
Selling property in Spain involves paperwork. Here’s what to have ready:
Escritura (title deed)
IBI and basura (tax records)
Habitation certificate
Energy Performance Certificate (EPC)
You’ll also want to understand:
Capital gains tax
Plusvalía municipal
Agent fees and what they include
We can guide you through the entire legal process and connect you with reliable legal partners if needed.
Great marketing sells homes. That’s why we:
Film honest video tours with real agents
Use drone visuals to highlight location
Create content in multiple languages
Strategically distribute listings through our own channels and selected portals
And everything is done in-house — no outsourcing. Just a real team doing real work.
With everything becoming more digital, we now have data for everything we do. Some properties need 200 views to get sold, some properties need 1500 views, some don't even make it to the market because our system found a buyer as soon as we uploaded it. This combination of strategies from a professional in-house marketing team, and the official data from everything we do - eventually sells a property for the best price possible.
Selling a property in Altea in 2025 is a process that deserves care, strategy, and a team who knows what they’re doing.
At Altea Moraira Villas, we combine:
Dutch values of transparency and professionalism
30+ years of regional experience
Two known offices at the Costa Blanca North
A calm, client-first approach with no pressure
In-house marketing team
High ranking website for the main keywords in Dutch and English
Whether you’re just thinking of selling or ready to move forward, we’d love to hear your story and see how we can help you sell your property.
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